
The game
“Train Steven” is a video game dedicated to the protagonist of the animated series “Steven Universe.” Created for the Boing TV Italy and Spain website and app, the video game is meticulously crafted in its pixel-art rendition of the characters and settings. In each game session, the background changes, drawing inspiration from the animated series’ scenery.
The game mechanics require the player, in Steven’s shoes, to train by dodging attacks from the Gems coming from every direction, thanks to the shield rotating above his head from left to right and vice versa. To play, therefore, the user must drag the shield bar to the right or left to avoid the attacks.
Steven must not only avoid attacks; in fact, between Garnet’s fist, Pearl’s spear, and Amethyst’s whip, the player must be careful not to protect themselves from Cookie Cat, Steven’s favorite cookie that makes him stronger.
An additional video game power-up is obtained when the shield bar is full and the player clicks on Steven. At that point, Steven will be wrapped in a protective bubble that will allow him to stay safe from every attack!
Objectives
“Train Steven” is a video game created for Boing TV Italy and Spain, available both through a browser on the client’s website and directly from the app. The purpose of the video game is to make the characters from “Steven Universe” recognizable through engaging mechanics, support brand awareness of the animated series with fan-recognizable elements such as Cookie Cat, the Gems’ weapons, and the backgrounds. Finally, another objective is to increase time spent on the client’s website and app.

