Advergames

We design and
develop
advergames
customized for
your campaign
of brand.

WHAT IS AN ADVERGAME

An advergame is a custom web video game, designed around a brand to reach a marketing goal.

The customization goes all the way to the mechanics: the product, values and message of the campaign become the rules people play by. The result is active attention — the user stops and plays — and a memory of the brand that lasts over time.

Who it’s for

An advergame is the right tool when you need to launch a product, activate a campaign, generate leads or increase the time your audience spends with your brand. It speaks to marketing, communication and brand teams looking for a format that stands out from traditional advertising.

Brand leaders rely on us to create interactive experiences

STEP 1

WE DEFINE THE CONCEPT AROUND YOUR BRAND.

We start from your goals, target audience and campaign message, and design a game idea that naturally weaves in your product and story.

STEP 1

WE DEFINE THE CONCEPT AROUND YOUR BRAND.

We start from your goals, target audience and campaign message, and design a game idea that naturally weaves in your product and story.

STEP 2

WE DESIGN AND DEVELOP THE GAME.

Custom mechanics, graphics, sound and interactions, built to reflect your brand’s identity and voice.

STEP 2

WE DESIGN AND DEVELOP THE GAME.

Custom mechanics, graphics, sound and interactions, built to reflect your brand’s identity and voice.

STEP 3

WE PUBLISH AND CONNECT IT TO YOUR CAMPAIGN.

The game goes live with integrated calls to action: prizes, leaderboards, lead generation, marketing activations.

Amazon navigation bar
White Amazon logo with orange smile on a transparent background

X

White Google logo on transparent background

STEP 3

WE PUBLISH AND CONNECT IT TO YOUR CAMPAIGN.

The game goes live with integrated calls to action: prizes, leaderboards, lead generation, marketing activations.

Amazon navigation bar
White Amazon logo with orange smile on a transparent background

X

White Google logo on transparent background

What’s included

Dashboard with reports

Average play time, players and total matches, always under control.

Multiplayer and leaderboards

Real-time challenges and leaderboards to keep engagement high.

Customized graphics

Built for your brand, down to the last pixel.

Registration and email capture

Built into the game flow, to turn players into leads.

Web-based, no app

Responsive, fast, playable from the browser with nothing to download.

Dashboard with report

Dashboard with report

  • Average time

    minute
  • Number of players

  • Total matches

Multiplayer real time

Multiplayer real time

Gravity Component

Set up the component by connecting frames to the component or selecting the content from the component properties.

Real time leaderboard

Real time leaderboard

Anna
Mark
Luca
  • Dinobros Dashboard

  • Responsive

  • Customized graphics

  • Registration / Mail

  • Rankings

  • Guaranteed speed

They’ve already played with us

We’ve built custom interactive experiences for leading brands, including Amazon and Google. When an advergame is done right, it becomes a marketing tool in its own right, with measurable goals and results.

Samuele Sciacca with red glasses

Speak directly with me!

Your vision without limits

Fill out the form to get in touch with Dinobros and get more information on how to bring your project to life. We are available for an introductory call and look forward to hearing from you.

Samuele Sciacca with red glasses

Speak directly with me!

Your vision without limits

Fill out the form to get in touch with Dinobros and get more information on how to bring your project to life. We are available for an introductory call and look forward to hearing from you.

Samuele Sciacca with red glasses

Speak directly with me!

Your vision without limits

Fill out the form to get in touch with Dinobros and get more information on how to bring your project to life. We are available for an introductory call and look forward to hearing from you.

"We have been collaborating with Dinobros since 2021, creating gamification solutions that are always effective and exceed expectations."

Rosa Fisichella

Rosa Fisichella

Project Manager - Hera

"I had the pleasure of collaborating with the Dinobros team at Amazon: creative projects with results beyond expectations."

Valeria Morghen

Valeria Morghen

Art Director - Amazon

"We collaborated with Dinobros on an educational advergame! A creative, precise, and customer-oriented team."

Giacinto Colucci

Giacinto Colucci

Communications Manager

"Dinobros understood our needs perfectly, delivering an effective and well-crafted project."

Stephanie Martin

Cecilia Felici

Head of Marketing

  • "We have been collaborating with Dinobros since 2021, creating gamification solutions that are always effective and exceed expectations."

    Rosa Fisichella

    Rosa Fisichella

    Project Manager - Hera

  • "I had the pleasure of collaborating with the Dinobros team at Amazon: creative projects with results beyond expectations."

    Valeria Morghen

    Valeria Morghen

    Art Director - Amazon

  • "We collaborated with Dinobros on an educational advergame! A creative, precise, and customer-oriented team."

    Giacinto Colucci

    Giacinto Colucci

    Communications Manager

  • "Dinobros understood our needs perfectly, delivering an effective and well-crafted project."

    Stephanie Martin

    Cecilia Felici

    Head of Marketing

"We have been collaborating with Dinobros since 2021, creating gamification solutions that are always effective and exceed expectations."

Rosa Fisichella

Rosa Fisichella

Project Manager - Hera

"I had the pleasure of collaborating with the Dinobros team at Amazon: creative projects with results beyond expectations."

Valeria Morghen

Valeria Morghen

Art Director - Amazon

"Dinobros understood our needs perfectly, delivering an effective and well-crafted project."

Stephanie Martin

Cecilia Felici

Head of Marketing

How much does it cost to develop a custom advergame?

How long does it take to develop?

What devices can it be played on?

What is the average weight of a web video game developed for marketing campaigns?

Can an advergame also be used at events or physical installations?

How much does it cost to develop a custom advergame?

It depends on the complexity of the concept and mechanics. A custom advergame is a dedicated creative production; if you need shorter timelines and a smaller budget, Ready Games are the ideal starting point. The fastest way to get an estimate is to start from your campaign goal.

How long does it take to develop?

What devices can it be played on?

What is the average weight of a web video game developed for marketing campaigns?

Can an advergame also be used at events or physical installations?

How much does it cost to develop a custom advergame?

It depends on the complexity of the concept and mechanics. A custom advergame is a dedicated creative production; if you need shorter timelines and a smaller budget, Ready Games are the ideal starting point. The fastest way to get an estimate is to start from your campaign goal.

How long does it take to develop?

What devices can it be played on?

What is the average weight of a web video game developed for marketing campaigns?

Can an advergame also be used at events or physical installations?