The game

‍

“Al Bano VS Dinos” is a meme game born from a funny blunder by singer Al Bano that went viral on social media. Thus, overnight, a video game was created in which the singer’s 8-bit avatar kills fearsome dinosaurs with his fantastic high notes. In just a few hours, the meme game became viral on social media and gave visibility to our creative and development team.

‍

The objectives

‍

“Al Bano VS Dinos” is a meme game born on the wave of a viral social media event, in which the Dinobros team found the key to creating a fun video game for users, especially in a historical period of great uncertainty like 2020, marked by the COVID-19 pandemic. The idea for the game mechanics came directly from Al Bano’s blunder, for whom we have great affection and respect. In a hostile environment, among 8-bit tyrannosaurs, stegosaurs, and triceratops, Al Bano’s pixel art avatar, with only the power of his voice, can survive and drive the dinosaurs to extinction.

‍

The meme game “Al Bano VS Dinos” was our first real success. The video game went viral in just a few hours; on social media, people talked about nothing else, including on the profiles of TV personalities like Alessandro Cattelan, who posted stories of himself having fun playing it. Al Bano’s son also played our meme game, and we were happy to hear that he had a lot of fun.

‍

Speaking in numbers, we recorded 800,000 views in 7 days and a press review that exceeded 30 articles dedicated to the video game.