Fruit Man
A videogame set within a labyrinthine path to collect as many fruits as possible.
The game
”Fruit Man” is the advergame created in development and graphics by Dinobros for Frullà as part of a larger communication strategy that also included a prize competition.
La Game mechanics recall one of the most famous video games of the 80s. The protagonist of the video game is the packaging of the Frullà product, declined in pixel art like the rest of the video game's graphics.
The player, in the role of the protagonist, must moving along a labyrinthine path to harvest as many fruits as possible within the video game, avoiding junk food that wanders around undisturbed.
Objectives
“Fruit Man” is a video game that was born inside a communication strategy for launching the product on the market, as a tool to support the entire strategy. The video game was accessible to users throughout the duration of the communication campaign linked to the product and related to a Competition at Premi. The customer's request was to Make a fun and timeless video game in which the real protagonists are the players, adults and children, that is to say the target of the product.
Video Gameplay
Live the user experience within the video game. In the Gameplay Video you can see the START and the first phases of the video game. Enjoy!
Music and Sounds
Each video game has personalized music and sounds. Press the button and listen to the soundtrack of this video game.
